Maggie Barrett
Primp Boutique
Minneapolis, MN
Studio Intern/Online Marketing Assistant (Summer 2018)
Primp is a cheap-chic boutique that was founded in 2010 by two stylish friends who wanted to create an affordable boutique filled with tops, bottoms, dresses, and basics. Now, Primp has grown to 9 locations around the Midwest and has a large online presence.
In The Studio
While interning at Primp, my role included being an assistant to the online manager, buyer, marketing manager, and the inventory manager.
Inventory transfers:​
While I worked at the studio, one of my rolls was to complete inventory transfers. I used my knowledge about the demographics of each stores location to properly distribute the products that would best serve the customers and make sales.
Trend Forecasting:
Being a summer intern, I got to partake in the brainstorming processes of new fall/winter products to be created through Primp's Private Labels. I collaborated with other studio staff members to create Pinterest boards consisting of upcoming colors, trends, and graphic tees for the fall season.
As the studio intern, one of my biggest responsibilities was writing the Online Product Descriptions and product shot styling.
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Naming the garments
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Styling the photoshoots/product shots
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Writing detailed descriptions
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Creating search engine listing previews
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Creating searchable tags/keywords
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Categorizing inventory
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Providing related products
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Visual Merchandising
At Primp I worked as an experienced float for the company. This included serving/styling customers, visual merchandising at several different locations, delivering merchandise, and shooting/filming social media content around the St. Paul/Minneapolis area.
